Privacy Policy

Privacy Policy for Herrin-Gear Lexus
Effective Date: December 1, 2025

This Privacy Policy describes how Herrin-Gear Lexus (“we,” “us,” or “our”) collects, uses, shares, and
protects personal information when you visit herringearlexus.com (the “Site”) or when you engage with
our dealership online, by phone, or in person.
1. Information We Collect
A. Information You Provide
We may collect personal information that you voluntarily provide, including:
– Name
– Email address
– Phone number
– Mailing address
– Vehicle purchase, lease, or service interests
– Driver’s license details
– Financing or credit application data
– Service appointment information
– Trade-in vehicle details
– Communications via email, website forms, chat, or phone
B. Information Collected Automatically
We may automatically collect:
– IP address
– Browser and device information
– Referring pages
– Pages viewed and time spent
– Cookie data and tracking identifiers
– Approximate location
C. Cookies & Tracking
We use cookies, pixels, web beacons, and analytics platforms to improve website performance,
personalize content, and deliver relevant advertisements.
2. How We Use Your Information
We use your information to:
– Respond to inquiries
– Process purchases, leases, financing, and service requests
– Schedule service appointments
– Provide support
– Conduct marketing
– Improve website performance
– Prevent fraud
– Comply with laws
We do not sell personal information.
3. How We Share Information
We may share your information with:
A. Service Providers
B. Manufacturers & Automotive Partners
C. Legal & Safety authorities
D. Business Transfer entities
4. Data Retention
We keep information only as long as needed or required by law.
5. Data Security
We use safeguards but cannot guarantee 100% security.
6. Your Rights and Choices
General rights include access, correction, deletion, and opting out of marketing.
CCPA/CPRA and GDPR users may have additional rights.
7. Children’s Privacy
We do not knowingly collect data from children under 16.
8. Third-Party Links
We are not responsible for third-party website practices.
9. International Transfers
By accessing the Site from outside the U.S., you consent to data transfer.
10. Policy Changes
Updates will be posted with a revised effective date.
11. Contact Information
Herrin-Gear Lexus
1685 High St
Jackson, MS
United States
Phone: 601.354.3882
Email: [email protected]